Project
Pace Auto Parts
Building an e-commerce brand from the ground up.
Brand & Strategy + Digital Growth + Web & Technology + Creative
Summary
I helped build the e-commerce brand and the practical systems behind it, covering the Shopify website, e-commerce setup, brand development, product photography, logistics, fulfilment, digital marketing and the customer journey.
My involvement
Shopify website and e-commerce setup
Brand development
Product photography
Logistics and fulfilment processes
Digital marketing
Google Ads
Meta Ads
SEO
Customer journey
Operational processes and systems